Field Marketing Officer (ABUJA, LAGOS, PORT-HARCOURT, KANO)
Skills
Customer Relationship Management
Negotiation
Lead Generation
Communication Skills
Adobe Photoshop
Canva Design
Creative Thinking
Job Description
Electro-Sun
Global Services Limited is a renewable energy company providing solar energy
solutions, equipment distribution and project development services. We are an
authorised distributor of leading solar technology brands, including Sungrow,
Deye and LONGi.
As part of our
business expansion and market penetration strategy, we are seeking energetic,
confident and results-driven Field Marketing Officers to support the promotion
and sales of our solar products, with particular focus on the Sungrow brand.
Job Summary
The Field Marketing Officer will be responsible for promoting Electro-Sun's products and solutions through direct, face-to-face marketing activities. The successful candidate will identify potential customers, build relationships with businesses and industry professionals, generate sales leads and create opportunities for product sales and distribution. This is a field-based role requiring regular visits to prospective customers, businesses and relevant industry locations.Key Responsibilities
- Conduct physical marketing visits to solar companies, EPC contractors, installers, electrical equipment dealers and prospective customers.
- Promote Sungrow inverters, battery energy storage systems (BESS) and other Electro-Sun product offerings.
- Identify and develop relationships with potential customers, distributors, dealers and business partners.
- Generate qualified sales leads and follow up with prospective customers to drive product enquiries and purchases.
- Identify potential bulk purchase opportunities and equipment supply requirements.
- Introduce Electro-Sun's products and services to businesses, project developers and relevant industry stakeholders.
- Gather market intelligence on customer needs, competitor activities, pricing and market opportunities.
- Distribute marketing materials and provide basic product information to prospective customers.
- Coordinate with the internal sales and business development team to follow up on leads, prepare quotations and facilitate sales conversions.
- Maintain an updated database of prospects, customer interactions and sales opportunities.
- Submit regular reports on field activities, leads generated, customer feedback and market developments.
Job Requirement
- OND, HND or Bachelor's degree in Marketing, Business Administration, Sales or a related field. Relevant practical experience may be considered in place of formal qualifications.
- Previous experience in field sales, direct marketing, business development or customer acquisition.
- Experience in the solar energy, electrical equipment, renewable energy or technology sector will be an added advantage.
- Strong communication, interpersonal and persuasion skills.
- Ability to confidently approach prospective customers and establish business relationships.
- Good negotiation, networking and relationship-management skills.
- Ability to work independently, meet targets and deliver results.
- Basic computer skills and proficiency in using smartphones, WhatsApp and other communication tools.
- Willingness to travel within assigned locations and undertake regular field activities.
Key Competencies
- Results-oriented and self-motivated.
- Strong sales and customer acquisition abilities.
- Good organizational and reporting skills.
- Professional conduct and ability to represent the company effectively.
- Proactive approach to identifying and
pursuing business opportunities.